The year was 1992.  Dial up internet was commercially introduced, cell phones weren’t really a mainstream household item just yet, the first Super Mario Kart was released, the Cold War was officially declared over, and grunge rock was at the height of its popularity with iconic bands like Nirvana, Sound Garden, Pearl Jam, and the Stone Temple Pilots rocking out on a nightly basis. But even with all those amazing things taking place, there was one thing that upstaged them all: The release of P.B. Crisps - A delicious and delectable gift to the world released by none other than the nut mogul Planters.  However, it wasn’t long after in 1995 that this delicacy was unceremoniously removed from the shelves.

For years I and many others have longed to have that peanut butter wafer delight reintroduced to the public.  This tasty treat has an enthusiastic cult following through social media, and even has a website dedicated to its revival: PBcrisps.com.  It’s clear that this is what the people want, and something that the Kraft Heinz company would reap the benefits of were they to reintroduce.  Additionally, let’s face it, the Covid-19 Pandemic has proven to be challenging for the entire world and has negatively impacted a large number of families and individuals – we need this.  In a world where 90’s staples such as high wasted jeans, 3 dimensional chips, denim jackets, and even fanny packs are making a comeback, it would appear only appropriate that the trend continues by bringing back the delicious snack Planters P.B. Crisps. 

I will conclude by saying even though the Cold War ended the same year P.B. Crisps were launched, the world has been cold ever since they were discontinued.  We politely challenge the Kraft Heinz company to bring a sense of peace and normalcy to the world by reintroducing P.B. Crisps.  

Thank you,

Your humble and hopeful following